With almost 400 stores, 7-Eleven FOA Southern California is the largest FOA in the country. Our trade show takes place every May in Pasadena, and we invite the entire greater Los Angeles and San Diego zone. This covers up to 900 stores. Vendor partners will have the opportunity to showcase their products in front of a large group of franchisees. We always strive to improve our trade show by keeping both the franchisee and vendor community in mind. We understand the importance of ROI from the trade show and we encourage all of our members to participate to their maximum potential.